Robert Armstrong and Sanford M. Fisch

Robert Armstrong

Robert Armstrong is an estate planning attorney, entrepreneur, and co-founder of the American Academy of Estate Planning Attorneys. With more than four decades of experience advising families and building law firms, Robert has spent his career helping attorneys move beyond personality-driven practices toward well-structured, sustainable businesses. He is a nationally recognized thought leader in law firm systems, leadership, and long-term practice design, and a co-author of The Enterprise Law Firm Model. Robert is known for his clear-eyed approach to structure, ethics, and trust — and for helping attorneys see what is possible when a firm is intentionally designed to grow beyond its founder.

Sanford Fisch

Sanford (Sandy) Fisch is an estate planning attorney, educator, and co-founder and CEO of the American Academy of Estate Planning Attorneys. For over 30 years, Sandy has worked closely with law firm owners across the country, teaching them how to build strong systems, lead effective teams, and deliver exceptional client experiences. As a co-author of The Enterprise Law Firm Model, Sandy brings a practical, deeply human perspective to leadership and firm design, emphasizing trust, clarity, and sustainability. He is widely respected for his ability to translate complex ideas into actionable guidance that helps attorneys build firms that truly serve both their clients and their own lives.