I discuss converting leads into quality consultations with a compelling value proposition in this video.
Chapters
00:00 Introduction to Consultative Sales
01:21 Understanding the Value Proposition
02:07 Marketing vs. Sales Value Proposition
04:48 Aligning Marketing and Sales for Success
07:05 Qualifying Prospects Effectively
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Helpful Source:
Kotler, P., Rackham, N. & Krishnaswamy, S. (2006 July-August). Ending The War Between Sales and Marketing. Harvard Business Review.
I’m Paul, a Sales Enablement Trainer, MBA candidate, and training strategist.
My training strategies have impacted over $100 million in revenue, and I’ve seen how effective communication can make or break a team.
That’s why I do this.
If that resonates, consider subscribing.
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Power Up management skills with The Manager’s Mic Podcast:
YouTube Music - https://music.youtube.com/playlist?list=PL-DUUqKgD05OIUMKMipZiDmPI0HxNWIBY&si=qeivFatfGau0m0yO
Spotify - https://open.spotify.com/show/6yqL1WnO7rzOxcSegTa5i7?si=1QziMy6BT6SlQHkdlaglrA
Apple Podcasts - https://podcasts.apple.com/us/podcast/the-managers-mic-with-paul-leon/id1707714362
Or search “The Manager’s Mic” wherever you listen to podcasts.
Work with me to train your team and achieve over 50% conversion rates with my 2 day live contacting workshop:
https://persistencemastery.com
Affiliate Links (These support the channel, and I earn a commission):
Software:
Riverside FM Software (what I use to make these videos) - https://riverside.sjv.io/551GQ9
Equipment I use:
Mac Mini - https://amzn.to/4cRTDc3
Rode Mic - https://amzn.to/3EArUjy
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I dislike most multilevel marketing (MLM). Still, I do like Nutrilite vitamins and XS Energy Drinks from the MLM Amway.
https://www.amway.com/myshop/persistencemastery
FULL DISCLOSURE:
I create content to provide value to others first. Secondly, make money by providing my training solution to companies and affiliate links.
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